Affiliate marketing offers several benefits over other monetization strategies. You get to choose what products you promote, which gives you control over your reputation, and you don’t have to invest money to get started. If you want to find success in affiliate marketing, put these tips to work.
According to 60-Second Marketer, social media offers a wealth of benefits for affiliate marketing. For one, if you don’t yet have a blog, you can create social media accounts and link to affiliates in your posts without spending a dime. More importantly, you can use your social media channels to drive traffic to your blog. It’s easier to convince someone to follow you on Twitter or friend you on Facebook than to get him or her to subscribe to your blog. Consequently, you’ll find it easier to convert people to your content through social media. This doesn’t mean you should neglect your blog or website. In most cases, you’ll earn more money from affiliate marketing through blogging. However, social media offers a viable jumping-off point for gaining followers and generating income.
Unique content serves as the driving force behind affiliate marketing. You need a way to engage your audience so they feel comfortable buying what you recommend. If you write unique, actionable content, you’ll have an excellent head start in this industry. Affilorama, a well-known affiliate marketing website, recommends starting with catchy headlines. The right headline encourages readers to continue scanning your content, which means a better chance of converting browsers into buyers.
Create the most specific, engaging headlines possible, but make sure they deliver on the promise. For example, the headline “Lose 20 pounds in 10 Minutes” might sound like a great way to lure in buyers, but you can’t possibly provide your readers with the promised solution (and neither can any product or service you recommend through an affiliate).
The content itself should be short and completely unique. Grab your audience’s attention, then tell them what you want them to do. Don’t just copy reviews from other sites or reword the marketing copy from your affiliate’s site. Write your recommendation in your own voice, then issue a call to action, such as “Click here to try out X product.”
To ensure you always offer unique and accurate advice, never promote a product you haven’t used. If you can speak from personal experience, your readers will recognize your authority.
If you try to work with every affiliate brand and network on the Internet, you’ll run out of steam in just a few months and you’ll likely never earn any money. A better solution is to curate a list of brands or networks you trust, then focus on creating exceptional content for those affiliates.
Think about subjects or industries that interest you. Do you spend significant time with a book in your hand? Consider approaching authors and booksellers as potential affiliates. Are you obsessed with fitness? Work with personal trainers and manufacturers of sports equipment.
Adding affiliate links to social media and blog posts is a great way to start, but think of other ways to include links. For example, you might create a page on your website called “Products I Love” or “Things I Can’t Live Without.”
Publish photographs of the products on those pages as well as your affiliate links. Keep the lists curated so they reflect only your top recommendations.
It takes time to find success as an affiliate marketer, but the above tips will help you get your business off to a productive start. If you’re ready to earn income as an affiliate marketer, sign up for Payoneer today and accept global payments with ease.