How to Keep Product in Stock and Safeguard Your Amazon Ranking
Editor’s note: This is a guest post by Giorgio Piccoli, Founder at AMFLAT Logistics.
If there’s one thing that the COVID-19 situation has taught Amazon sellers is that it is crucial to have your inventory in stock in a domestic warehouse.
Those shipping directly from China and relying only on Amazon FBA can lead to major snafus if Amazon stops accepting shipments which they did in mid-March 2020 while they prioritized shipment for medical products. Many sellers who had their inventory domestically in the United States was also able to ship products via FBM or through dropship central.
You can meet your seller obligations on Amazon and protect your ranking by working with a third-party warehousing service like AMFLAT Logistics. Since the inability to fill orders in a timely way can affect both your sales and your reputation, keeping product in stock is essential.
This applies not only during pandemics but also throughout the year.
Avoiding Amazon Ranking Disruption is Critical
It goes without saying that the more competition you face, the more difficult it can be to achieve and maintain your ranking status as an Amazon seller. But rank well you must, because the simple fact is that:
- The better your products rank on Amazon, the more customers are going to discover them
- When more buyers find your products, your sales will increase
- As your sales increase, your Amazon ranking improves
The best way to grow your sales and avoid Amazon ranking disruption is to keep your prices competitive, process and ship customer orders as efficiently as possible, and ensure your in-stock rates remain healthy.
By making these goals a priority, you’ll process fewer refunds and you’ll keep pre-fulfillment cancellations to a minimum. You’ll also gain more positive customer reviews – the volume and quality of which contribute heavily to your ranking as an Amazon seller.
Make Sure You Keep Product in Stock
Poor inventory management is one of the main reasons why online sellers find themselves unable to meet customer demand. However, you can prevent damaging stock-outs of overseas goods by storing emergency inventory in the US.
Dedicated Amazon storage providers equip growing businesses with domestic warehousing solutions that keep stock levels up and storage costs down. They also empower sellers with full transparency that includes real-time access to inventory updates and reports.
Improve Your Fulfillment Efficiency
Warehousing emergency stock locally is a great way to ensure customer orders are fulfilled and your seller ranking holds steady but improving order efficiency also includes keeping your inventory shipping costs down.
One way for FBA sellers to reduce inbound transportation costs is by stocking their product as close to their Amazon warehouse as possible.
Partnering with a well-positioned logistics specialist that stores items specifically for third-party Amazon sellers can lower your haulage costs. And with less money going toward transport charges, you can increase your sales margins, keep your prices competitive, and safeguard your all-important Amazon ranking.
About AMFLAT Logistics
AMFLAT Logistics is extremely well positioned to help third-party sellers keep inventory in stock and ship FBM in case of any disruption. Recently, our customers have moved a number of their listings to FBM and capitalized on their competitors out of stock.
Similarly, when Amazon opened their warehouses for shipments of good again, we were able to get our customers back in stock right away!
Sign up to AMFLAT Logistics today to find out more.
We’ll need information about your company and how much you ship with Amazon. Mention Payoneer and submit your information before July 1, 2020 and we will give you the first month of storage completely FREE!
Contact us today!
Giorgio Piccoli has been an 8-figure Amazon seller since 2017 and currently employs 28 people on his team. He opened AMFLAT Logistics to help Amazon customers. Giorgio lives in New York City and operates offices in New York, California and Ningbo, China.